Spiro Uganda has unveiled celebrated Ugandan musician Shafik Walukagga, aka Fik Fameica as its newest brand ambassador.
According to the company, Fik Fameica was chosen because he represents the values that resonate with the people who drive our business every day.
"His journey reflects resilience, ambition, hard work, and the determination to succeed—qualities shared by thousands of Spiro riders who rely on their motorcycles to provide for their families and build better futures," the company said.
"Beyond his success in music, Fik Fameica has built a strong connection with Ugandans across the country. His authenticity, influence, and ability to connect with people from all walks of life make him a natural partner for Spiro as we continue to grow our community and bring electric mobility closer to every Ugandan."
The company said through this partnership, it aims to increase awareness of electric mobility, inspire more riders to embrace sustainable transport, and strengthen engagement with communities nationwide.
Speaking about the partnership, Winnie Atim, Communications Officer at Spiro Uganda, said they hope to benefit from Fik Fameica's ambassadarial role.
"Fik Fameica is more than an artist; he is a voice that resonates with millions of Ugandans. His story, energy, and authenticity align perfectly with who we are as a brand. We are excited to welcome him to the Spiro family as we continue driving the future of mobility in Uganda."
Commenting on the partnership, Fik Fameica welcomed the opportunity.
"I'm excited to join the Spiro family and be part of a movement that is transforming transport in Uganda. This partnership is about more than motorcycles—it's about creating opportunities, embracing innovation, and inspiring people to believe in a cleaner and better future."