I&M Bank has announced joining singer and songwriter Alexander Bagonza, popularly known as A Pass for his maiden concert on January 31, 2025, at the Kampala Serena.
The event, dubbed “A Pass Live in Concert,” was announced at a press briefing, held at the Kampala Serena Hotel.
The concert launch, hosted by media personality Douglas Lwanga, was graced by fellow artists, performers, sponsor representatives, and the media.
Singers Elijah Kitaka, Beenie Gunter, Gloria Buggie, Bruno K, Ruyonga, and dancer Ritah Dancehall, graced the presser in show of solidarity.
With I& M Bank Uganda as the official banking partner, officials said the concert promises to deliver an unforgettable experience for Apass’ fans and music lovers alike.
Known for his lyrical versatility, often expressing a range of emotions and energies through his music— from love and personal experiences, to vibrant vibes, A Pass was the perfect definition of a performer fired up for a landmark event.
“We started rehearsals in November, continued in December, and we are still rehearsing in January. That already shows you that I’ll give everything on stage— it’s going to be a beautiful experience,” A Pass remarked.
“When people come to experience a concert, you have to give them their money’s worth. I’m going to be there to deliver something beautiful, and my fans are going to enjoy this show, because I intend to give everything on that stage.”
Raymond Kakuru, the Events and Brands Officer at I& M Bank noted that as a bank, they are happy to be the bank partners for the A Pass Live in Concert event, as it aligns with their vision of providing customers with enriching experiences, as well as connecting with them outside the banking hall.
"With the back-to-school season upon us, coming immediately after the festive season, we understand the stress these times come with, and this event will give people a chance to unwind and enjoy a memorable night of music," Kakuru said.
“And as a customer-centric bank, we pride in understanding our customers’ challenges, and coming up with solutions. It’s against that background that we introduced a loan repayment holiday campaign, that started on December 1, 2024, and is running all the way till February 28, 2025. This initiative allows customers to take a break from loan payments for this period. We look forward to sharing in the fun at the A Pass Live in Concert with our customers."
