Pearl Kakooza to head fifth tourism board

Pearl Kakooza to head fifth tourism board
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Tourism enthusiast, Pearl Hoareau Kakooza has been appointed as the chairperson of the fifth Uganda Tourism Board of Directors for the next three years.

Kakooza replaces former Tourism Minister, Daudi Migereko .

Others appointed to the board are Uganda Civil Aviation Authority deputy director general,Olive Lumonye , Ssali Sandra Kebirungi(Ministry of Finance), Vicent Operimo( National Planning Authority) and  Stephen Masaba(Uganda Wildlife Authority).

Others are Vivian Lyazi representing the Ministry of Tourism, Margaret Ojara(NACCAU), Tonny Mulinde( tour operators), Rashid Kiyimba( hoteliers), Ronald Kawamara Kazooba( tourism in general) and Lily Ajarova as an ex-officio but also secretary to the board.

Speaking during the inauguration at Mestil Hotel in Kampala, the new UTB board chairperson, Pearl Kakooza urged her fellow members to put national interests above personal interests in whatever they do.

“We must improve on what the previous board has achieved. Our tasks have been spelt out in the board charter but most importantly to increase the visitor numbers. We are coming in when a red carpet has been rolled out for us because Uganda hosted the NAM and G77 plus China summits. We must build on these to promote our country as a visitor destination,” Kakooza said.

The Minister for Tourism, Tom Butime said inaugurating a new board shows continuity and unwavering commitment to advance Uganda’s tourism.

“To the incoming board, you have been chosen not only for your expertise and experience but your commitment to advancement of tourism industry.  We hope you will build on legacy of processors and lead us to even greater heights. As you begin work, remember that our ultimate goal remains the same, to position Uganda as world’s biggest tourist destination,” Butime said.

UTB CEO Lily Ajarova speaks during the function.

The UTB CEO, Lily Ajarova urged the new board to remain steadfast in promotion of sustainable tourism but also ensuring Uganda maintains a top position as a visitor destination.

“Let us remain steadfast in our commitment to promoting sustainable tourism practices , preserving our natural and cultural heritage and fostering collaboration and inclusivity in the tourism sector. We must work tirelessly to ensure Uganda remains a destination of choice for travelers who are seeking authenticity experiences, breathtaking landscapes and warm hospitality,” Ajarova said.

“I am confident we will overcome challenges, seize opportunities and realise the full potential of Uganda’s tourism sector. Together we will chat the cause towards a future where tourism will not only contribute to the economic growth of the country but will also integrate the lives of al Ugandans.”

The new board will serve for a period of three years, renewable once.




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