Nile Special has rewarded three consumers as part of its ongoing FIFA World Cup 2026 campaign activations, which continue to bring football fans across Uganda closer to the excitement of the tournament through watch parties, fan experiences and the score predictor mechanic under the “Gwe Kafulu” platform.
The winners were rewarded on Friday, 26 June 2026, at the Nile Breweries Limited head office in Luzira, following their participation in the Nile Special FIFA World Cup campaign. The prizes, courtesy of Nile Special’s partnership with Hisense Uganda, included a 32-inch TV, a 25-litre microwave and a flat iron.
Michael Akweenyet from Soroti walked away with a 32-inch TV, Harriet Namutebi from Kakiri in Wakiso won a 25-litre microwave, while Okwairo Brian from Mbuya received a flat iron.
The reward moment forms part of Nile Special’s continued effort to keep Ugandan football fans actively involved throughout the FIFA World Cup season. Through the campaign, consumers who purchase Nile Special can check under the crown for a unique code, access the campaign microsite at activation venues through the available QR code, and predict match scores for a chance to win prizes and FIFA World Cup rewards.
Speaking at the handover, Nile Special Brand Manager Eric Malinga said the rewards are part of the brand’s commitment to giving consumers a more engaging football experience beyond watching the matches.
“The FIFA World Cup is about excitement, debate, passion and shared moments. Through this campaign, we want our consumers to feel part of that experience by predicting, participating and winning. These winners are a strong reminder that the campaign is not only about football, but also about rewarding the unmatched fans who make the tournament special,” Malinga said.
He added that the activations are still ongoing across the country, with more consumers expected to win as the FIFA World Cup campaign continues.
“We are still on the ground with watch parties and activations across different locations. More winners will be rewarded throughout the campaign, so we encourage consumers to continue participating, supporting their teams, and enjoying the tournament responsibly with Nile Special,” he added.
Nile Special and Hisense Uganda are both official partners of the FIFA World Cup 2026 in Uganda, with the partnership helping to enhance the fan experience through football-centered activations, prizes and consumer engagement moments.
According to officials, the nationwide activations continue across selected bars and entertainment venues, creating shared football experiences for fans while celebrating local bars as important spaces where Ugandans gather to watch matches, connect with friends and enjoy the FIFA World Cup atmosphere.
