Ten emerging Ugandan artists have been chosen for a groundbreaking EU initiative aimed at strengthening the country’s music industry.
The "Yo Voice Be Hard" (YVBH) program, launched by the European Union, EUNIC, and Nyege Nyege, selected talents like Karungi, Kezerod, and Nana Nyadia from a pool of 150 applicants.
EU Ambassador Jan Sadek emphasized the project’s role in supporting African youth through creative industries.
“The European Union is committed to empowering young people across Africa, especially in Uganda,” he said.
“Creative industries drive economic growth, innovation, and job creation. That’s why we’re investing in initiatives that nurture talent and open doors for them.”
The overwhelming response of nearly 150 applications highlights the vibrant musical potential in Uganda, with many artists eager to showcase their craft.
YVBH serves as a talent accelerator, offering, professional mentorship and industry masterclasses, content creation and social media training, media features and boosted visibility and performance slots at major events like the Nyege Nyege Festival.
A key highlight will be a special showcase on World Music Day (June 21) in Kampala, where all selected artists will perform.
The Nyege Villa will act as a creative hub, hosting boot camps, studio sessions, and rehearsal spaces.
This EU-EUNIC-Nyege Nyege partnership aims to amplify Uganda’s Gen Z creatives through cross-cultural mentorship and industry access.
The selected artists Hoaf Stain, Chiron, Nana Nyadia, Kezerod, Mitrikpwe Patricia, Vini Mercy, Single Dee, Authentic Voices Africa, Raso Mucki, and KaRungi will gain the tools to refine their artistry and reach global audiences.
By investing in Uganda’s next wave of musical talent, the EU reinforces its commitment to youth empowerment and creative economic growth.