Recent data logs from Google have revealed an impressive surge in global interest for African airlines, with Ethiopian Airlines topping the list.
The data, collected from March 19-20, 2025 by veteran journalist Timothy Kalyegira, highlights the growing appeal of African carriers on the international stage.
Ethiopian Airlines, Africa's largest and most successful carrier, leads the pack with a significant 65% share of global online interest.
The airline’s extensive network, modern fleet, and strong reputation have solidified its position as the continent’s aviation leader.
Following closely behind is Royal Air Maroc, Morocco’s flagship carrier, with 52% of global interest.
The airline’s strategic expansion across Europe and Africa has seen it become a prominent player in the African aviation market.
EgyptAir also garnered considerable attention, capturing 45% of global searches. The airline’s historical legacy and its wide-reaching connections between Africa, Europe, and the Middle East have helped it maintain its stature within the industry.
Air Algérie, the national airline of Algeria, has seen its share of global interest rise to 44%, reflecting the growing prominence of North African carriers in global aviation.
Tunisair, another key North African carrier, reported a 36% share in global interest, underlining the region’s importance in the overall growth of African aviation.
While South African Airways and Air Peace each garnered 25%, Kenya Airways, which has historically been one of Africa’s most recognised airlines, saw a slight dip in global attention, with only 23% of online searches.
However, the airline remains a key player in the East African aviation hub.
On a global scale, Korean Air emerged as the leader in passenger interest during this timeframe.
The airline's recognition as the world's best airline for 2025, as awarded by AirlineRatings.com, has significantly boosted its international profile.
The overall trends suggest a rising interest in African airlines as more travelers seek direct flights to and from the continent.
Industry experts anticipate that African carriers are well-positioned for growth, driven by strategic partnerships, fleet upgrades, and the increasing demand for travel to and within Africa.
As these airlines continue to adapt and evolve to meet the needs of the international market, they are expected to play an even more prominent role in shaping the future of global aviation.