FINCA unveils Janet Mudoola as its brand ambassador
Microfinance institution, FINCA Uganda, has unveiled Janet Mudoola as its brand ambassador.
According to FINCA, Mudoola's unveiling is part of their efforts to foster sustainable economic growth and women empowerment.
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Mudoola who was among the first customers served in Iganga by FINCA Uganda in 1992, signed a two-year contract to promote the FINCA brand and inspire other women to achieve success through financial inclusion.
Speaking at the unveiling on Tuesday, Mudoola expressed the unmatched support she has received from FINCA for over 34 years.
“FINCA believed in our dreams and saw our potential as women to grow financially.I am so proud to have been able to grow my business and educate my children in partnership with FINCA," she said.
According to FINCA, Mudoola, was the first executive from the first-ever created group called Twegate Kimanto- formed in 1992.
The group has since formed the benchmark for village banking in Uganda and the world at large.
FINCA Uganda is part of a global network of microfinance institutions under the umbrella of FINCA Impact Finance.
FINCA Impact Finance, Chief Executive, Jeff Flowers expressed gratitude to Mudoola and optimism about FINCA Uganda’s work to end poverty in the country
“Janet’s story is proof that when given opportunity and resources, women will transform their lives and communities," Flowers said.
In her new role, Mudoola, will travel to events around Uganda to share her story and help other women understand their potential and the resources they can access.
According to FINCA, they will highlight Mudoola's story in its publications and other outreach materials.
"FINCA Uganda is proud to expand its impact to some of the most marginalized communities in Uganda. For example, FINCA Uganda is extending its outreach beyond Ugandan nationals to refugees to strengthen their resilience and ability to contribute to the Ugandan economy."
FINCA Uganda Board Chair Olive Lumonya highlighted the importance of ambassadors in helping women access financial services.
“Thousands of women will see themselves in Janet and be inspired to improve their living situations,” she said.
“And time and time again, when women succeed financially, their families and communities see massive benefits," she added.
Since FINCA’s founding in 1984, the organization has focused on empowering women to achieve financial independence and create prosperous futures for themselves and their families, and has long offered tailored financial products and financial literacy training.
In Uganda alone, the organization has supported over 530,000 individuals and their families and has built a customer base of 150,000 customers of which 45.5% are women.
