True craft demands passion, precision, and respect for foundation. This spirit defined Friday evening as Bond 7 joined the hip-hop community to celebrate excellence and the bonds that unite at the 8th edition of the UG Hip Hop Awards.
Old-school pioneers and new-wave visionaries converged in the IUEA Auditorium to toast to the sound, style, and soul of Uganda’s rap industry.
As squads and stars made their way into the auditorium, each guest was welcomed with a complimentary 200ml Bond 7—an opening toast to the night ahead.
Across from the flashing photography of the red carpet, a cocktail bar crafted simple, bold Bond 7 serves that mirrored the evening’s theme: how individual talent and collective support blend beautifully in the hip-hop scene.
Speaking on behalf of Bond 7, Hillary Baguma applauded the tapestry of talent on display.
“Tonight is about celebrating the bonds this genre creates, the stories it tells, and the community it strengthens. As Bond 7, we are proud to support and honour all the trailblazers and newcomers here.”
The awards paid homage to sounds from every corner of the country and every stage of the creative journey. Key highlights included Geoffrey Ekongot receiving a standing ovation for his Lifetime Achievement Award; Tai Dai, Axon, and Soundlykbb claiming Song of the Year for N*** in Fashion*; Recho Rey winning Female Artist of the Year; and Pryce Teeba taking home Male Artist of the Year.
The night concluded with a powerful performance from industry legend Babaluku, who reflected on hip-hop’s journey and the significance of celebrating it within a university setting.
“We are bonded here by rap. To see it celebrated in a place of learning, with support from partners like Bond 7, means we get to see it persist, grow, and fearlessly evolve.”
After a night honouring the dedication and incredible talent within Ugandan hip hop, officials said Bond 7 looks forward to continuing to celebrate the bonds that bring us together—and the bold spirit that sets us apart.
