Personal care giant Movit Products Limited (MPL) announced a major nationwide customer appreciation campaign today, distributing high-value gifts and recognition to 360 of its most dedicated trade partners across Uganda. The initiative is designed to acknowledge the critical role these partners play in maintaining a reliable supply of premium products to millions of households.
The campaign is sweeping across the country, targeting key regional hubs including Lira, Arua, Gulu, Mukono, Luwero, Soroti, Mbale, Iganga, and Jinja.
According to company statements, the purpose of the campaign is to solidify relationships built on loyalty, trust, and dedication. Selected partners are receiving significant appreciation gifts, including refrigerators, smart televisions, cookers, furnaces, and complete 12kg gas cylinder sets.
Commenting on the initiative, Sekasi Isaac, MPL’s Chief Commercial Officer, underscored the importance of the distribution network. "Our trade partners are a vital part of our narrative," Isaac stated. "They have contributed to the development of our brands, facilitated engagement with new communities, and maintained trust in Movit Products over the years. This serves as our expression of gratitude for your continued loyalty and commitment."
Cryton Mutatiina, Regional Division Manager, added that the recognition is built on shared values. “This recognition initiative is founded on principles of collaboration and mutual respect,” Mutatiina said. "Our clients are essential business collaborators whose role in our success cannot be exaggerated.”
MPL, a locally manufactured company specializing in beauty and personal care products, has grown into a reputable regional brand operating in ten African markets since its founding in Uganda. The company emphasized its commitment to fostering long-term, mutually advantageous partnerships through continuous support, viewing its network not just as business associates but as a community united by a common vision of growth.