Airtel Uganda has launched a campaign to reward customers who transact using Airtel money.
The customers will be gifted with free minutes upon conducting a transaction via Airtel Money.
Speaking about the offer, Henry Njoroge, the marketing director at Airtel Uganda said that they are excited to roll out this campaign, which is aimed at encouraging our customers to reactivate their Airtel Money accounts, as well as reward them with free minutes to make Airtel to Airtel calls upon conducting a transaction.
"Mobile financial services continue to offer convenience and secure means of transacting anytime and anywhere, hence it is pertinent that we not only reward, but encourage our customers to use these services for their day to day transaction needs," he said.
According to the Uganda Communications Commission (UCC) second quarter market performance report, the number of registered mobile money accounts by the end of June 2021 had risen to 31.3 million from 30.5 million at the end of March 2021.
This is a net addition of almost 800,000 new registered mobile money accounts in the 3 months April to June 2021.
"The UCC report indicates a positive uptake of the service, and as Airtel, we will continue to innovate and introduce products plus services that align with what the market needs. However, as our customers participate in this promo, I urge them to be vigilant as they conduct transactions via Airtel Money, so that they don’t fall prey to any fraud or related incidents," said Njoroge.
The offer is valid for a maximum of five Airtel Money transactions per month, and the campaign will run until January 2022.