Equity Bank Uganda Ltd has been honored with the prestigious Best Crisis Communication Management award at the 8th annual Public Relations Association of Uganda (PRAU) Excellence Awards. The award recognizes the bank's exceptional handling of the Project Hope Campaign, a testament to its commitment to effective crisis communication.
In addition to the Best Crisis Communication Management award, Equity Bank Uganda was also a finalist in three other categories: Internal Communication Campaign, CSR/ESG Campaign, and Social Media/Digital Communication Campaign of the Year.
Equity Bank Uganda Ltd has excelled at the recently held eighth edition of the Public Relations Association of Uganda (PRAU) 2024 Excellence Awards, held at Protea Kampala on Friday 29th November 2024.
Present at the awards ceremony were Mr. Nathan Atuhaire (Marketing Supervisor - Digital & Channels) and Barbara Among (Communications Manager) who both appreciated the judges and PRAU for the award.
PRAU holds competitive industry awards to recognize and reward excellence in public relations practice.
According to the Uganda Communications Commission, "The PRAU Excellence Awards are a shining example of industry collaboration and a celebration of PR excellence. We proudly support the elevation of this vital field, and together, we're building a brighter future for public relations."
The guest of honor on the night, Hon. Shartsi Musherure, the Mawogola North Member of Parliament, announced her commitment to spearheading the Public Relations Practitioners’ Bill in Parliament as a private member’s bill:
“The bill is a good instrument for PR professionals, communicators, the entire communications industry, and Uganda at large. It will streamline PR practice, ensure ethical standards, and elevate the profession to the same level as law, medicine, and accounting.”
The Public Relations Practitioners' Bill seeks to regulate the PRAU sector, guaranteeing the proper training, registration, and recognition of public relations practitioners.