As the country gears up for the 16 days of activism against Sexual and Gender Based Violence, Next Media Services has equally launched a similar campaign in a bid to create awareness about the vice and forge a way forward to tame it.
Salam TV will spearhead the campaign to the 15th of December 2018.
We have the details.
Uganda like many African countries is still grappling with an increasing number of SGBV cases majorly among women but with also more men reporting violence against them in some parts of the country.
According to research this has equally affected social and economic growth. To the curb the rate next media services has endorsed a 16-day move to create awareness to reverse the trends.
Salam TV managing director Karim Kariisa says, “We intend to leave no one behind in our campaign to end violence against women and girls, we are sure its almost at zero in the first world countries.”
Kariisa adds that the station has released a work plan that will aid attainment of the set goals. “We shall have more spot promos, on air programs, social media campaign, SMS, and drama skits on how to gradually fight the imbalance in gender.
Next Media Chief Executive Officer, Kin Kariisa intimated, that Next Media is leading by example.
Kin says, “We are leading by example by fronting women in leadership position.” Sheikh Mohammed Waiswa the Deputy Mufti explained that it was also crucial to have religious leaders at the core
Ron Hawkins from the US Embassy in Uganda emphasises, “A real man doesn’t harm a woman we have to create a safe space for victims of SGBV.”
Religious leaders are also concerned that men are left out on such engagements yet the number of men violated is steadily on the rise.
Joseph Serwadda shares that, “Men have become part of the numbers, I endorse any positive action to better our society.”
Police and Ministry of Health—the two leading public institutions in GBV response—spend an estimated UGX 37.7 billion (about $10.4 million) annually dealing with GB.