The football tournament is an annual event that is played by the youths in the chiefdoms in Alur
kingdom and attracts 32 teams. The tournament falls into several stages beginning with the zonal
level (knockout, home and away basis), second round, and quarter final, semifinal and final.
Announcing the sponsorship, value beer brand manager, Edgar Kihumuro told the media at the
brewery in Luzira that Pilsner was delighted to be part of the celebrations which will unite the Alur
people through sports especially the youths.
“The love of football by our young people is incredible and that is why the kingdom organizes this
tournament every year to unite them and also showcase our traditional customs and pass on this
knowledge to the youths to ensure continuity of culture. All the element of the celebrations are
focused on the preservation of our history, tradition, culture and heritage as Alur people, “said RT.Hon.Vicent Ochaya Orach.