Next Media, BBC sign landmark partnership
One of Next Media's stated goals is to better journalism in Uganda and the continent at large.
As such Uganda's leading multimedia organisation today signed a partnership with global media giant, the British Broadcasting Corporation(BBC) to create a platform to better African journalism.
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The ceremony took place at Media Plaza, where NBS TV's offices are located.
The partnership will seek to advance investigative journalism, where NBS TV has carved out a niche.
Joe Kigozi, the Chief of Strategy at Next Media said the partnership will improve the quality of journalism.
"Such brilliant journalism at play will now be at the disposal of viewers on the continent produced by the two best players," Kigozi said.
The two-year contract will bring forth eye-catching productions like African Eye an investigative show, Sport Africa, a sports show, and What’s New, a children’s show.
Rachael Akidi, the head of East African Languages at BBC said given NBS TV's influence in the country, the world service saw a natural partner
This partnership will strengthen the already vibrant investigative desk of NBS Television, that will work directly with the World Service.
The BBC deal is one of the many partnerships NBS Television has penned in recent months to improve the quality of the practice, and the practitioners. NBS TV has a partnership with Voice of America (VOA).
